gui chao cable news: china's imports of cable and consumer psychology-非凡电子娱乐

some media reports, china's cable industry, although the total output value of the world's first, but still a large number of imports, seems to feel that can not be understood.

in fact, china's imports of cables are basically special cables, some of which are not high-end cable. high value-added cable is better understood,

that's a cable with high technology and a good price. as for why the high value-added cables can also be imported, it seems that the main consumer psychology,

the consumer's psychological state, and directly related to product brand and product quality.

for a long time, people always think that all imported products are good quality products, even if it is worth spending more money to buy.

for cable consumer groups, there are three main situations: first, foreign contractors in china in the construction project, the vast majority of the use of foreign cable products;

two is the domestic large-scale power grid project to use some special cables, including ultra-high voltage cable, also is the use of imported products; three is the common people like to use imported electronic products.

these three consumer groups of consumer psychology, determines the amount of imports of china's cable products, and what the basic rules of international trade has nothing to do.

from the customs statistics of imported cable products, mainly low-voltage electronic cable products, such as special network cabling cables, instrumentation cables, military equipment, such as electronic cables,

and a lot of audio cables. among them, for the general public, people are mainly from the product brand and quality considerations, and will not consider other factors such as wto.

from each big city city electrical sales of electronic cable can be seen, electronic products are imported products using love fancier, domestic goods won't even look at.

as for high voltage and ultra-high voltage power cables, in recent years, 110kv and 220kv cable has been fully realized, the import is no longer free.

500kv ultra high voltage cable is also being achieved localization, but there is still import demand, i believe the near future will solve the problem of raw materials will be fully localized.

a number of special cables for industrial equipment are also listed in imported products, such as the products of a foreign sales department in china:

flexible control cable, flexible data transmission cable, cable, bus system e-chains control machine data transmission cable, servo motor and encoder special cable,

crane, conveyor belt and elevator cable, high pressure reel cable, silicone rubber insulated high temperature cable, low smoke non halogen flame retardant installation line and wind power system cable, etc..

at present, china's cable import market is more active foreign companies are: commscope, micro-coax, minibend and astrolab,

german cable pu, tkd and andrew andrew corp and finland draka nk, etc., there are some agents from hongkong penetration.

they constitute a huge sales of foreign wire and cable products in china.

now, the cable products can be manufactured in china. however, as the media outcry that china's cable companies still need to vigorously improve the quality of products,

give consumers a choice of domestic special cable confidence in order to form a competitive market. a foreign cable once said: "we boast without shame is to beat the opponent by the quality of the products china".

that makes a lot of sense, it should give the domestic cable manufacturers knock the alarm.

over the years, china's cable companies in the production of those very low technical content of the most common products, resulting in fierce competition in the market.

the quality supervision and inspection departments at all levels of quality supervision and inspection of the scope of the country, is also limited to the most common medium and low voltage power distribution wire and power cable products,

for special cables and security cables, etc., the supervision is weak. if this situation does not change, not only the consumer's psychological state will not change,

and the field of special cable occupied by foreign countries is also difficult to change.